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Business books by Acclaim Press

Don’t’ Follow the Herd 7 Costly Mistakes People Make with Their Money
ISBN: 978-1-935001-43-0

Don’t’ Follow the Herd 7 Costly Mistakes People Make with Their MoneyBy Tony Walker

From the time we’re old enough to walk, society teaches us to work hard, think for ourselves and above all else, never succumb to peer-pressure. Yet, as we grow older and less confident in ourselves, we find it easier to simply follow along with what everyone else is doing – a phenomenon known as the “Herd Mentality.”

This phenomenon is most obvious when it comes to our money. Like clueless Cows led to slaughter – we give the Financial World our money because that’s what everyone else is doing. The result: we all the sudden wake up to discover that they’ve made more money on our money than we have!

If you’re tired of drinking downstream from the rest of the herd, then read this book.

Don’t Follow the Herd will give you valuable insight into the Financial World and how to avoid the 7 Costly Mistakes that people make with their money.  You will regain control of your money and your financial future.

About the Author:

As the author and creator of The WorryFree Retirement®, Tony Walker has helped thousands of people break free from the Financial Herd. His expertise and training in psychology, communications, and finance – coupled with an easy-to-understand approach to money and life – provides Americans with a unique perspective that few financial advisors possess. His daily work in the financial trenches allows Tony to have a real pulse on what Americans are going through – what’s workingTony Walker at book signing and what’s not.

As an author, filmmaker, and financial advisor, Tony is well known for his weekly appearances on NBC affiliate WAVE3 TV in Louisville Kentucky as he answers retirement questions from a weekly audience of over 600 thousand households. 

A native and life-long resident of Kentucky, Tony is married to his high school sweetheart Susan. Together, they enjoy their three children and four dogs. 


I always thought my grandpa was the smartest man alive. He wasn’t educated, but he had a way of making complicated stuff seem simple. In this book, Tony explains the crazy world of retirement planning in terms the common man can understand. The sage advise of Farmer Brown reminds me of my grandpa; I think he would have agreed.” –Roy B., Louisville, Kentucky


I lost a lot of money when the stock market crashed a few years ago. Using Tony’s advise, I’m never going to get caught following the herd again and will start protecting both my cow and the milk from now on!” –Greg W., San Diego, California


I loved the story of Wally World and Farmer Brown, and clever terms like ‘OPM (Other People’s Money)’ and ‘Big Hat - No Cattle’ helped drive the story home for me. I never thought a book on money matters could be so fun to read and easy to understand!” –Imogene K., Nashville, Tennessee

5 1/2" x 8 1/2" hardcover
144 pages

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